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Cybersecurity Startups Worth Watching - 2024
Investing Trends in 2024 Q1 marked a shocking start for VC fundraising in 2023, witnessing a 53% decline in global funding, from $162...
JWC Team
Jul 23, 20246 min read

Jerry Seinfeld Stubbed His Toe. Leadership Lessons from the Caffeinated Comedian.
Thanks for reading DESK. My name is Jon Wise. My team and I help companies grow through great marketing, comprehensive strategies, and...
jon wise
Jul 16, 20244 min read

Is Your Ketchup Thick? The Undeniable Power of a Reframe
It's All About the Reframe Marketing, as with so many things in life, is about perspective. I remember earlier in my career while I was...
jon wise
Jun 12, 20244 min read

Introduction: from the DESK of Jon Wise
My grandfather’s office was enormous. Now, as an adult, thinking through the details of the office, it’s safe to say it was very large.
jon wise
May 23, 20242 min read


AI Startups Worth Watching - 2024
Industry Agnostic Trends Q1 marked a shocking start for VC fundraising in 2023, witnessing a 53% decline in global funding, from $162...
JWC Team
Mar 27, 20245 min read

Pharma Startups Worth Watching - 2024
Industry Agnostic Trends Q1 marked a shocking start for VC fundraising in 2023, witnessing a 53% decline in global funding, from $162...
JWC Team
Mar 27, 20245 min read

Health Tech Startups Worth Watching - 2024
Industry Agnostic Trends Q1 marked a shocking start for VC fundraising in 2023, witnessing a 53% decline in global funding, from $162...
JWC Team
Mar 27, 20246 min read

Fundraising as Marketing: A Strategic Approach for B2B SaaS and Tech-Enabled Startups
Introduction: In the high-stakes arena of B2B SaaS and tech-enabled services, securing investment is as critical as it is challenging....
JWC Team
Jan 18, 20245 min read

DeepMind co-founder Mustafa Suleyman "We've hit 'peak hype' of the AI revolution" - World Economic Forum CNBC Interview
Mustafa Suleyman is a notable figure in the field of artificial intelligence. He co-founded DeepMind Technologies, an AI lab in London,...
JWC Team
Jan 17, 20247 min read


Why We're Treating Our Website Like a Product
The Case for Building In Public *Note: When a significant change is made to the site, the change log below and publish date of this post...
JWC Team
Jan 1, 20243 min read
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